The 2025 sci-fi thriller Subservience, directed by S.K. Dale and starring Megan Fox and Michele Morrone, was produced on a modest budget of $4.4 million. The film, which explores the dark consequences of artificial intelligence in a domestic setting, was released on September 13, 2025, in the United States.
Despite its limited theatrical release and mixed critical reception, Subservience managed to achieve notable success in its own right. The production received a €1 million cash rebate from the Bulgarian National Film Center, which covered 25% of its total budget, showcasing the strategic use of international filming incentives to manage costs effectively.
While the movie’s worldwide box office earnings of $264,096 were modest, its success story lies in its ability to generate significant post-theatrical interest. The film was acquired by Netflix for streaming rights, debuting on the platform on December 5, 2024, in the United States and the United Kingdom. This move allowed Subservience to reach a broader audience, leveraging the popularity of Megan Fox and the growing fascination with AI-driven narratives. The film’s striking promotional materials and its exploration of timely themes, such as the ethical dilemmas of artificial intelligence, helped it gain traction among sci-fi enthusiasts on streaming platforms.
The success of Subservience also highlights the growing trend of smaller-budget films finding a second life through digital distribution. By securing a Netflix deal, the film not only recouped its production costs but also positioned itself as a conversation starter about the future of AI in entertainment. The strategic use of a limited theatrical release, international filming incentives, and a strong streaming presence underscores how independent films can thrive in a competitive market. While not a blockbuster, Subservience serves as a case study in maximizing the impact of a modest budget through innovative distribution strategies and timely storytelling.